Marketing and Logistics Academic Department
Overview
Affiliation
people
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Position
- Austin, Lathan, Associate Teaching Professor
- Bahadir, S. Cem, Associate Professor
- Beristain, Elizabeth, Teaching Professor
- Birrittella, Tim, Teaching Professor
- Chapman, Linnéa, Assistant Professor
- Chen, Vivian, Teaching Professor
- Dickson, Peter, Professor
- Dorsey, Joshua, Assistant Professor
- Garcia Dastugue, Sebastian, Associate Professor
- Garcia, Maria Milagros, Teaching Professor
- Guess, Wendy, Associate Teaching Professor
- Lassar, Walfried, Professor
- Lee, Jae Hoon, Associate Professor
- Maloney, Gregory, Teaching Professor
- Mesia, Ronald, Teaching Professor
- Miyazaki, Anthony, Professor
- Mosquera, Gustavo, Associate Teaching Professor
- Pietraszek, Anna, Associate Teaching Professor
- Richmond, Nancy, Associate Teaching Professor
- Rodriguez, Alexandra, Associate Professor
- Rody, Raymond, Associate Teaching Professor
- Sinha, Jayati, Associate Professor
- Soltero Venegas, Rafael, Teaching Professor
- Ta, Ha, Associate Professor
- Tanenbaum, Jaclyn, Teaching Professor
- Taylor, Kimberly, Professor
- Usman, Umair, Assistant Professor
- Yap, Andrew, Associate Teaching Professor
organization within
Scholarly & Creative Works
selected publications
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Article
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2026Action readiness as a means of stimulating behavioral engagement throughout the phygital customer journey. Journal of Services Marketing. 1-15.Full Text via DOI: 10.1108/jsm-01-2026-0056
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2026Emotional AI's Psychological Threat to Consumers: A Framework and Research Agenda. JOURNAL OF CONSUMER BEHAVIOUR.Full Text via DOI: 10.1002/cb.70250 Web of Science: 001873728400001
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2026The Effect of Libertarian Beliefs on Consumer Attitudes Toward Driving Controls. Journal of Nonprofit and Public Sector Marketing. 38:570-592.Full Text via DOI: 10.1080/10495142.2026.2618780 Web of Science: 001686644500001
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2026Uplifting Without Overheating: Navigating the Intersection of Financial and Climate Vulnerabilities. JOURNAL OF PUBLIC POLICY & MARKETING.Full Text via DOI: 10.1177/07439156261453304 Web of Science: 001815161300001
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2026How Consumers Evaluate Human, AI, and Hybrid Therapists: Psychological Pathways to Expected Service Satisfaction. JOURNAL OF CONSUMER AFFAIRS. 60.Full Text via DOI: 10.1111/joca.70061 Web of Science: 001804237100001
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2026Does Country-Level Advertising Spending Influence Consumer Credit? International Evidence. JOURNAL OF INTERNATIONAL MARKETING.Full Text via DOI: 10.1177/1069031X261448124 Web of Science: 001837056500001
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2026The Impact of Learning Modality, Academic Performance, and Demographics on Self-Perceived Mastery of Supply Chain Employee Competencies. Transportation Journal. 65.Full Text via DOI: 10.1002/tjo3.70020 Web of Science: 001751770900002
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2026When size doesn't matter: The impact of unexpected surcharges on consumer reactions. JOURNAL OF BUSINESS RESEARCH. 208.Full Text via DOI: 10.1016/j.jbusres.2026.116046 Web of Science: 001692268500003
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2026Emotional AI as a facilitator of co-created service value in a health-care ecosystem: a collective framework. Journal of Services Marketing. 40:220-237.Full Text via DOI: 10.1108/JSM-01-2025-0041 Web of Science: 001566659400001
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2026The effectiveness of using visible disabilities in brand ads: when and why it works. EUROPEAN JOURNAL OF MARKETING. 60:510-543.Full Text via DOI: 10.1108/EJM-12-2023-0886 Web of Science: 001666812500001
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2026Real estate prices and the retailing sector dynamics. Journal of Retailing.Full Text via DOI: 10.1016/j.jretai.2026.04.005
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2025Social mindfulness as an institutional arrangement to promote service employee well-being. Journal of Services Marketing. 39:901-915.Full Text via DOI: 10.1108/JSM-02-2025-0150 Web of Science: 001607290600001
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2025Generating insult from injury: Receiving self improvement gifts causes negative word of mouth. Journal of Retailing. 101:366-381.Full Text via DOI: 10.1016/j.jretai.2025.04.005 Web of Science: 001569846800005
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2025The impact of online brand roasting on brand attitude and brand preference: moderating effects of other brand versus consumer targets. JOURNAL OF PRODUCT AND BRAND MANAGEMENT. 34:948-962.Full Text via DOI: 10.1108/JPBM-01-2025-5722 Web of Science: 001495062900001
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2025The Effectiveness of Background Blurriness in Video Advertisements: How Video Background Blurriness and Construal Level Shape Consumer Perception. JOURNAL OF ADVERTISING RESEARCH. 65:392-409.Full Text via DOI: 10.1080/00218499.2025.2464281 Web of Science: 001564785800001
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2025Should You Post That? A Social Mindfulness Approach to Sharing Information About Others Online. Journal of the Association for Consumer Research. 10:264-276.Full Text via DOI: 10.1086/735024 Web of Science: 001466961700001
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2025Brand posts with memes on social media: perceived humor and consumer engagement. Journal of Consumer Marketing.Full Text via DOI: 10.1108/JCM-09-2024-7221 Web of Science: 001481461100001
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2025Investigating the effects of generative ai on student satisfaction and self-efficacy. Marketing Education Review.Full Text via DOI: 10.1080/10528008.2025.2576159
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2024On the relationship between modes of learning and graduates' success in the field - the case of a logistics program: A necessary condition analysis. International Journal of Management Education. 22.Full Text via DOI: 10.1016/j.ijme.2024.101039 Web of Science: 001292612200001
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2024Emerging Market Firms' Internationalization Pricing Strategies: The Role of Country of Origin and Organizational Learning. JOURNAL OF INTERNATIONAL MARKETING. 32:5-22.Full Text via DOI: 10.1177/1069031X241226668 Web of Science: 001176119300001
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2024When does word of mouth versus marketing drive brand performance most?. Journal of Marketing Analytics. 12:473-491.Full Text via DOI: 10.1057/s41270-023-00267-x Web of Science: 001100695400001
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2024More than just your name: Public donations drive inferences of egoistic and altruistic motives. PSYCHOLOGY & MARKETING. 41:1854-1867.Full Text via DOI: 10.1002/mar.22015 Web of Science: 001209408500001
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2024Social class and conspicuous brand logo in gift choice. JOURNAL OF CONSUMER BEHAVIOUR. 23:1739-1751.Full Text via DOI: 10.1002/cb.2301 Web of Science: 001134833000001
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2024The Persuasive Power of AI Ingratiation: A Persuasion Knowledge Theory Perspective. Journal of the Association for Consumer Research. 9:319-331.Full Text via DOI: 10.1086/730280 Web of Science: 001228783600001
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2024Investigating drivers of telecare acceptance to improve healthcare quality for independently living older adults. International Journal for Quality in Health Care. 36.Full Text via DOI: 10.1093/intqhc/mzae039 Web of Science: 001224342400001
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2024How social media usage and the fear of missing out impact minimalistic consumption. EUROPEAN JOURNAL OF MARKETING. 58:1083-1114.Full Text via DOI: 10.1108/EJM-08-2022-0641 Web of Science: 001164281900001
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2024Patient perceptions of healthcare service quality in Romania: Public versus private hospitals – Implications for developed and developing healthcare systems. Journal of Hospital Administration. 13:16.Full Text via DOI: 10.5430/jha.v13n1p16
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2024Online Health Information Seeking and Preventative Health Actions: Cross-Generational Online Survey Study. JOURNAL OF MEDICAL INTERNET RESEARCH. 26.Full Text via DOI: 10.2196/48977 Web of Science: 001186142500001
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2024Exploring the impact of temperature perception and fear of missing out on distracted walking. Transportation Research Part F: Traffic Psychology and Behaviour. 101:354-374.Full Text via DOI: 10.1016/j.trf.2023.12.014 Web of Science: 001175713500001
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2024The turbulent future of expertise and training markets. Journal of Services Marketing. 38:43-55.Full Text via DOI: 10.1108/JSM-08-2023-0301 Web of Science: 001127660900001
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2023Preference for imperfect produce: The influence of political ideology and openness to experience. APPETITE. 191.Full Text via DOI: 10.1016/j.appet.2023.107068 Web of Science: 001093910000001
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2023The adoption and disadoption of electric vehicles by innovators. MARKETING LETTERS. 34:549-573.Full Text via DOI: 10.1007/s11002-022-09659-y Web of Science: 000896949700001
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2023CONSUMER PREFERENCES FOR THE VISUAL CUES OF NONFUNGIBLE TOKENS (NFTS) FOR LUXURY PRODUCTS: THE ROLE OF PERCEIVED AUTHENTICITY. Global Fashion Management Conference. 658-658.Full Text via DOI: 10.15444/gmc2023.08.02.01
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2023EVALUATION OF MULTIPLE VARIATIONS WITH NONFUNGIBLE TOKENS (NFTS): IMPORTANCE OF UNIQUENESS. Global Fashion Management Conference. 660-660.Full Text via DOI: 10.15444/gmc2023.08.02.03
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2023EXPERIMENTAL INVESTIGATION OF THE POSITIVE ROLE OF BLOCKCHAIN IN SOCIAL EXCHANGE. Global Fashion Management Conference. 19-19.Full Text via DOI: 10.15444/gmc2023.01.02.05
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2023WHAT DRIVES CONSUMERS TO LIKE AND RETWEET BRAND POSTS ON SOCIAL MEDIA? THE IMPACT OF BRAND POSTS WITH MEMES ON PERCEIVED HUMOR AND CONSUMER ENGAGEMENT. Global Fashion Management Conference. 112-112.Full Text via DOI: 10.15444/gmc2023.02.03.05
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2023Rethinking scarcity and poverty: Building bridges for shared insight and impact. JOURNAL OF CONSUMER PSYCHOLOGY. 33:489-509.Full Text via DOI: 10.1002/jcpy.1323 Web of Science: 000850316500001
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2023Understanding retail exclusion and promoting an inclusive customer experience at transforming service encounters. JOURNAL OF CONSUMER AFFAIRS. 57:1482-1522.Full Text via DOI: 10.1111/joca.12529 Web of Science: 000981370800001
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2023Attraction and compromise effects under social exclusion. EUROPEAN JOURNAL OF MARKETING. 57:2076-2111.Full Text via DOI: 10.1108/EJM-01-2022-0004 Web of Science: 000979721400001
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2023The impact of infectious disease cues on visual pattern-seeking. INTERNATIONAL JOURNAL OF ADVERTISING. 42:740-772.Full Text via DOI: 10.1080/02650487.2022.2105004 Web of Science: 000832909600001
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2023Ethnic identity-based motivation: A model emergent from US Hispanic consumers. JOURNAL OF CONSUMER PSYCHOLOGY. 33:303-327.Full Text via DOI: 10.1002/jcpy.1340 Web of Science: 000911254600001
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2023The roles of trait prudence and desire in consumer self-control for temptations. Journal of Consumer Marketing. 40:380-391.Full Text via DOI: 10.1108/JCM-12-2019-3537
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2023The impact of childhood environments on the sunk-cost fallacy. PSYCHOLOGY & MARKETING. 40:531-541.Full Text via DOI: 10.1002/mar.21750
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2023Mixed adenoneuroendocrine carcinoma of the ampulla of Vater: Three case reports and a literature review. Annals of Hepato-Biliary-Pancreatic Surgery. 27:107-113.Full Text via DOI: 10.14701/ahbps.22-054 Web of Science: 001136943000008
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2023Artificial Intelligence in Marketing and Consumer Behavior Research. Foundations and Trends in Marketing. 18:1-93.Full Text via DOI: 10.1561/1700000078 Web of Science: 001085034300001
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2022Getting real about consumer poverty: Deep processes for transformative action. JOURNAL OF CONSUMER AFFAIRS. 56:1332-1355.Full Text via DOI: 10.1111/joca.12479 Web of Science: 000851436100001
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2022Mindfully aware and open: Mitigating subjective and objective financial vulnerability via mindfulness practices. JOURNAL OF CONSUMER AFFAIRS. 56:1284-1311.Full Text via DOI: 10.1111/joca.12474 Web of Science: 000842966600001
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2022The effect of trust in management on salespeople's selling orientation. MARKETING LETTERS. 33:381-397.Full Text via DOI: 10.1007/s11002-021-09612-5 Web of Science: 000784709500002
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2022The new world of philanthropy: How changing financial behavior, public policies, and COVID-19 affect nonprofit fundraising and marketing. JOURNAL OF CONSUMER AFFAIRS. 56:1079-1105.Full Text via DOI: 10.1111/joca.12461 Web of Science: 000817205900001
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2022Managing design for innovative new products and services. Journal of Business Strategy. 43:275-282.Full Text via DOI: 10.1108/JBS-11-2020-0253
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2022COVID-19 and Extremeness Aversion: The Role of Safety Seeking in Travel Decision Making. Journal of Travel Research. 61:837-854.Full Text via DOI: 10.1177/00472875211008252 Web of Science: 000646182700001
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2022Effects of plan specificity and eveningness-morningness orientation on health goal pursuit. PSYCHOLOGY & MARKETING. 39:838-852.Full Text via DOI: 10.1002/mar.21624 Web of Science: 000729437300001
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2022Despite Efficiencies, Mergers and Acquisitions Reduce Firm Value by Hurting Customer Satisfaction. JOURNAL OF MARKETING. 86:66-86.Full Text via DOI: 10.1177/00222429211024255 Web of Science: 000705184200001
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2022It pays to pay attention: How firm's and competitor's marketing levers affect investor attention and firm value. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING. 39:227-246.Full Text via DOI: 10.1016/j.ijresmar.2021.09.009 Web of Science: 000761467400013
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2022The impact of infectious disease threat on consumers' pattern-seeking in sequential choices. PSYCHOLOGY & MARKETING. 39:370-389.Full Text via DOI: 10.1002/mar.21602 Web of Science: 000702759100001
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2022Pandering to Pandemics: Framing Choices for Success—Insight for CEOS.Full Text via DOI: 10.2139/ssrn.4254457
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2022When Culturally Adaptive Service Behaviors Affect Customer Satisfaction in Shared Ethnicity Service Encounters. Services Marketing Quarterly. 43:277-293.Full Text via DOI: 10.1080/15332969.2021.1992559
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2021Impact of Medical Blog Reading and Information Presentation on Readers' Preventative Health Intentions: Mixed Methods, Multistudy Investigation. JOURNAL OF MEDICAL INTERNET RESEARCH. 23.Full Text via DOI: 10.2196/23210 Web of Science: 000740351900003
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2021Beyond craving: Appetitive desire as a motivational antecedent of goal-directed action intentions. PSYCHOLOGY & MARKETING. 38:2169-2190.Full Text via DOI: 10.1002/mar.21560 Web of Science: 000680922800001
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2021Crisis leadership: The new imperative for MBA curricula. International Journal of Management Education. 19.Full Text via DOI: 10.1016/j.ijme.2021.100534 Web of Science: 000697356200003
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2021Appealing to the Crowd: Motivation Message Framing and Crowdsourcing Performance in Retail Operations. PRODUCTION AND OPERATIONS MANAGEMENT. 30:3192-3212.Full Text via DOI: 10.1111/poms.13423 Web of Science: 000644946900001
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2021Spotlight on design: strengthening innovation for more product and service sales. Journal of Business Strategy. 42:83-90.Full Text via DOI: 10.1108/JBS-10-2019-0203
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2021Promotion of in situ Forest Farmed American Ginseng (Panax quinquefolius L.) as a Sustainable Use Strategy: Opportunities and Challenges. FRONTIERS IN ECOLOGY AND EVOLUTION. 9.Full Text via DOI: 10.3389/fevo.2021.652103 Web of Science: 000634953000001
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2021ETHNIC CONGRUITY MOTIVE: WHEN SERVICE ENCOUNTERS WITH HISPANIC FRONTLINE EMPLOYEES ENHANCE HISPANIC CUSTOMERS' SERVICE SATISFACTION. Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior. 34:186-215.
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2021Hybrid and Online Peer Group Grading: Adding Assessment Efficiency While Maintaining Perceived Fairness. Marketing Education Review. 31:275-283.Full Text via DOI: 10.1080/10528008.2021.1887746
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2021In-store shopping hassles: Conceptualization and classification. INTERNATIONAL JOURNAL OF CONSUMER STUDIES. 45:119-130.Full Text via DOI: 10.1111/ijcs.12607 Web of Science: 000557791200001
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2020Financial Development and Country-Level Advertising Spending: The Moderating Role of Economic Development and National Culture. JOURNAL OF INTERNATIONAL MARKETING. 28:3-20.Full Text via DOI: 10.1177/1069031X20936278 Web of Science: 000562804200002
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2020New product introductions for low-income consumers in emerging markets. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE. 48:914-940.Full Text via DOI: 10.1007/s11747-019-00648-8 Web of Science: 000560290700008
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2020When people low in social class become a persuasive source of communication: Social class of other donors and charitable donations. JOURNAL OF BUSINESS RESEARCH. 112:45-55.Full Text via DOI: 10.1016/j.jbusres.2020.02.039 Web of Science: 000527393100005
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2020Leveraging the Existing US Healthcare Structure for Consumer Financial Well-Being: Barriers, Opportunities, and a Framework toward Future Research. JOURNAL OF CONSUMER AFFAIRS. 54:70-99.Full Text via DOI: 10.1111/joca.12274 Web of Science: 000480646900001
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2020Applying lean maintenance to optimize manufacturing processes in the supply Chain: A Peruvian print company case. International Journal of Supply Chain Management. 9:264-281.
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2020Evidence-Based Cannabis Policy: A Framework to Guide Marketing and Public Policy Research. JOURNAL OF PUBLIC POLICY & MARKETING. 39:76-92.Full Text via DOI: 10.1177/0743915619848422 Web of Science: 000502534400006
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2020Healthy (In)Congruence: When Hispanic Identity and Self-Framed Messages Increase Healthier Choices. JOURNAL OF ADVERTISING. 49:98-108.Full Text via DOI: 10.1080/00913367.2019.1689872 Web of Science: 000503556400001
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2019Ignored or Rejected: Retail Exclusion Effects on Construal Levels and Consumer Responses to Compensation. JOURNAL OF CONSUMER RESEARCH. 46:791-807.Full Text via DOI: 10.1093/jcr/ucz021 Web of Science: 000507376000009
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2019Don’t give US pink ribbons and skinny girls: Breast cancer survivors’ evaluations of cancer advertising. Health Marketing Quarterly. 36:186-202.Full Text via DOI: 10.1080/07359683.2019.1618007
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2019Role of Ambient Temperature in Influencing Willingness to Pay in Auctions and Negotiations (Publication with Expression of Concern). JOURNAL OF MARKETING. 83:121-138.Full Text via DOI: 10.1177/0022242919841595 Web of Science: 000473484500007
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2019Dichotomous Thinking and Ethical Consumerism: Overcoming the Negative Effects of Self-Interest Bias through Third-Person Narrative Persuasion. JOURNAL OF ADVERTISING. 48:271-283.Full Text via DOI: 10.1080/00913367.2019.1597788 Web of Science: 000469119800001
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2019Mortality and Air Pollution Effects of Air Quality Interventions in Delhi and Beijing. FRONTIERS IN ENVIRONMENTAL SCIENCE. 7.Full Text via DOI: 10.3389/fenvs.2019.00015 Web of Science: 000460603300001
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2019Development of supply chain quality management in peruvian blueberry companies: A case study in Cañete, Peru. International Journal of Supply Chain Management. 8:795-808.
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2019Modeling the distribution of organic coffee Supply Chain from Junín region, Peru. International Journal of Supply Chain Management. 8:394-403.
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2019Organic coffee supply chain source process integration: A Peruvian case. International Journal of Supply Chain Management. 8:133-145.
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2018Customer engagement behaviors: The role of service convenience, fairness and quality. JOURNAL OF RETAILING AND CONSUMER SERVICES. 44:293-304.Full Text via DOI: 10.1016/j.jretconser.2018.07.018 Web of Science: 000441584500031
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2018What brand extensions need to fully benefit from their parental heritage. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE. 46:948-963.Full Text via DOI: 10.1007/s11747-018-0586-5 Web of Science: 000440729300009
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2018Can a Rude Waiter Make Your Food Less Tasty? Social Class Differences in Thinking Style and Carryover in Consumer Judgments. JOURNAL OF CONSUMER PSYCHOLOGY. 28:450-465.Full Text via DOI: 10.1002/jcpy.1020 Web of Science: 000438723300005
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2018Customer engagement behavior in individualistic and collectivistic markets. JOURNAL OF BUSINESS RESEARCH. 86:281-290.Full Text via DOI: 10.1016/j.jbusres.2017.06.001 Web of Science: 000431837600026
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2018Cultural differences in conflict resolution strategies: A US-Mexico comparison. INTERNATIONAL JOURNAL OF CROSS CULTURAL MANAGEMENT. 18:33-51.Full Text via DOI: 10.1177/1470595817747638 Web of Science: 000437282300003
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2018#FOMO: How the Fear of Missing Out Drives Consumer Purchase DecisionsFull Text via DOI: 10.20429/amtp.2018.41
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2018Exploring consumer attitudes and purchasing intentions of cross-border online shopping in Korea. Journal of Korea Trade. 22:86-104.Full Text via DOI: 10.1108/JKT-10-2017-0093 Web of Science: 000436958300001
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2017Speaking to the heart: Social exclusion and reliance on feelings versus reasons in persuasion. JOURNAL OF CONSUMER PSYCHOLOGY. 27:409-421.Full Text via DOI: 10.1016/j.jcps.2017.03.004 Web of Science: 000412380200001
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2017Language divergence in service encounters: Revisiting its influence on word-of-mouth. JOURNAL OF BUSINESS RESEARCH. 72:210-213.Full Text via DOI: 10.1016/j.jbusres.2016.07.015 Web of Science: 000393543600021
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2017The effects of Hispanic bilinguals language use and stereotype activation on negotiations outcomes. JOURNAL OF BUSINESS RESEARCH. 72:158-167.Full Text via DOI: 10.1016/j.jbusres.2016.10.009 Web of Science: 000393543600016
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2017Living "light green": the limits and lived experiences of green motherhood. QUALITATIVE MARKET RESEARCH. 20:370-389.Full Text via DOI: 10.1108/QMR-06-2016-0049 Web of Science: 000404859000006
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2017The role of cultural communication norms in social exclusion effects. JOURNAL OF CONSUMER PSYCHOLOGY. 27:108-116.Full Text via DOI: 10.1016/j.jcps.2016.05.006 Web of Science: 000392041100011
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2016Triggers and outcomes of customer-to-customer aisle rage. JOURNAL OF RETAILING AND CONSUMER SERVICES. 32:67-77.Full Text via DOI: 10.1016/j.jretconser.2016.06.003 Web of Science: 000384806200009
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2016"I" value justice, but "we" value relationships: Self-construal effects on post-transgression consumer forgiveness. JOURNAL OF CONSUMER PSYCHOLOGY. 26:265-274.Full Text via DOI: 10.1016/j.jcps.2015.06.002 Web of Science: 000372766200008
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2016We are where we eat: How consumption contexts induce (un)healthful eating for stigmatized overweight consumers. JOURNAL OF CONSUMER PSYCHOLOGY. 26:289-297.Full Text via DOI: 10.1016/j.jcps.2015.06.015 Web of Science: 000372766200011
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2016Convenience and satisfaction: mediation of fairness and quality. SERVICE INDUSTRIES JOURNAL. 36:239-260.Full Text via DOI: 10.1080/02642069.2016.1186657 Web of Science: 000377297900005
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2015Exploration- and Exploitation-Oriented Marketing Strategies and Sales Growth in Emerging Markets. Customer Needs and Solutions. 2:277-289.Full Text via DOI: 10.1007/s40547-015-0053-0
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2015The impact of consumer avatars in Internet retailing on self-congruity with brands. MARKETING LETTERS. 26:631-641.Full Text via DOI: 10.1007/s11002-014-9296-z
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2015Creating Thoughtful Salespeople: Experiential Learning to Improve Critical Thinking Skills in Traditional and Online Sales Education. Marketing Education Review. 25:233-243.Full Text via DOI: 10.1080/10528008.2015.1044859
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2015Visualizing CSR: A visual framing analysis of US multinational companies. Journal of Marketing Communications. 21:167-184.Full Text via DOI: 10.1080/13527266.2012.740064
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2015The adoption of customer service improvement practices. MARKETING LETTERS. 26:1-15.Full Text via DOI: 10.1007/s11002-013-9263-0 Web of Science: 000349406300001
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2015Marketing an IPO issuer in early stages of the IPO process. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE. 43:14-31.Full Text via DOI: 10.1007/s11747-014-0393-6 Web of Science: 000348345800002
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2014The canny social judge: Predicting others' attitudes from sparse information. Journal of Experimental Social Psychology. 53:145-155.Full Text via DOI: 10.1016/j.jesp.2014.03.008 Web of Science: 000336771400016
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2014The Accuracy of Scanned Prices. Journal of Retailing. 90:291-300.Full Text via DOI: 10.1016/j.jretai.2014.03.006 Web of Science: 000338804900013
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2014Exploring ethnic consumer response to crossover brand extensions. JOURNAL OF BUSINESS RESEARCH. 67:457-463.Full Text via DOI: 10.1016/j.jbusres.2013.03.032
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2014Motivational factors affecting earnings management of not-for-profit hospitals in South Korea. Research Journal of Business Management. 8:1-27.Full Text via DOI: 10.3923/rjbm.2014.1.27
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2014The four faces of the Hispanic consumer: An acculturation-based segmentation. JOURNAL OF BUSINESS RESEARCH. 67:108-115.Full Text via DOI: 10.1016/j.jbusres.2012.11.010 Web of Science: 000329477200014
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2014Cultural factors that impact brand personification strategy effectiveness. PSYCHOLOGY & MARKETING. 31:70-83.Full Text via DOI: 10.1002/mar.20676
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2014The mediating impact of stickiness and loyalty on word-of-mouth promotion of retail websites A consumer perspective. EUROPEAN JOURNAL OF MARKETING. 48:1828-1849.Full Text via DOI: 10.1108/EJM-04-2013-0193 Web of Science: 000343343900013
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2013The effect of consumer persuasion knowledge on scarcity appeal persuasiveness. JOURNAL OF ADVERTISING. 42:371-379.Full Text via DOI: 10.1080/00913367.2013.803186
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2013Corporate brand name changes and business restructuring: is the relationship complementary or substitutive?. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE. 41:456-472.Full Text via DOI: 10.1007/s11747-012-0321-6 Web of Science: 000320047400005
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2013Cry, Laugh, or Fight: The Impact of the Advertising Image and Disease Target Match on Consumers' Evaluations of Cancer Advertising. PSYCHOLOGY & MARKETING. 30:318-331.Full Text via DOI: 10.1002/mar.20608 Web of Science: 000315449100003
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2013Knowledge does not necessarily make the heart grow fonder: The moderating role of knowledge on accessibility experiences. JOURNAL OF CONSUMER PSYCHOLOGY. 23:49-60.Full Text via DOI: 10.1016/j.jcps.2012.02.004
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2013Sex, Beauty, and Youth: An Analysis of Advertising Appeals Targeting U.S. Women of Different Age Groups. Journal of Current Issues and Research in Advertising. 34:212-228.Full Text via DOI: 10.1080/10641734.2013.787581
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2012Conspicuous Consumption versus Charitable Behavior in Response to Social Exclusion: A Differential Needs Explanation. JOURNAL OF CONSUMER RESEARCH. 39:530-544.Full Text via DOI: 10.1086/664039 Web of Science: 000309164500007
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2012Learning Marketing Accounting Skills in the Introductory Marketing Course: The Development, Use, and Acceptance of a Self-Study Tutorial. Marketing Education Review. 22:241-250.Full Text via DOI: 10.2753/mer1052-8008220304
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2012Moderators of the self-congruity effect on consumer decision-making: A meta-analysis. JOURNAL OF BUSINESS RESEARCH. 65:1179-1188.Full Text via DOI: 10.1016/j.jbusres.2011.07.031
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2012Cross cultural differences in conflict resolution strategies: A U.S. – Mexico Comparison. Academy of Management Proceedings. 2012:17041.Full Text via DOI: 10.5465/ambpp.2012.17041abstract
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2012Is It Light or Dark? Recalling Moral Behavior Changes Perception of Brightness. PSYCHOLOGICAL SCIENCE. 23:407-409.Full Text via DOI: 10.1177/0956797611432497
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2012Online usage motive and information disclosure for preteen children. Young Consumers. 13:345-+.Full Text via DOI: 10.1108/17473611211282590 Web of Science: 000212084100005
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2011Online Privacy Trustmarks Enhancing the Perceived Ethics of Digital Advertising. JOURNAL OF ADVERTISING RESEARCH. 51:511-523.Full Text via DOI: 10.2501/JAR-51-3-511-523 Web of Science: 000295707400008
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2011A model of trust and compliance in franchise relationships. JOURNAL OF BUSINESS VENTURING. 26:321-340.Full Text via DOI: 10.1016/j.jbusvent.2009.09.005 Web of Science: 000288838500004
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2011An Online Process Model of Second-Order Cultivation Effects: How Television Cultivates Materialism and Its Consequences for Life Satisfaction. Human Communication Research. 37:34-57.Full Text via DOI: 10.1111/j.1468-2958.2010.01392.x Web of Science: 000285535700002
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2010Determinants of Strategic Risk Management in Emerging Markets Supply Chains: The Case of Mexico. Journal of Economics Finance and Administrative Science. 15:125-140.Full Text via DOI: 10.46631/jefas.2010.v15n28.05
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2010Reducing online privacy risk to facilitate e-service adoption: the influence of perceived ease of use and corporate credibility. Journal of Services Marketing. 24:219-229.Full Text via DOI: 10.1108/08876041011040622 Web of Science: 000280462900010
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2009A meta-analysis of the determinants of organic sales growth. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING. 26:263-275.Full Text via DOI: 10.1016/j.ijresmar.2009.06.003 Web of Science: 000271884500004
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2009Measuring Consumer Perceptions of Business Ethical Behavior in Two Muslim Countries. JOURNAL OF BUSINESS ETHICS. 89:91-98.Full Text via DOI: 10.1007/s10551-008-9986-7 Web of Science: 000269884300006
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2009Perceived Ethicality of Insurance Claim Fraud: Do Higher Deductibles Lead to Lower Ethical Standards?. JOURNAL OF BUSINESS ETHICS. 87:589-598.Full Text via DOI: 10.1007/s10551-008-9960-4 Web of Science: 000267826900010
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2009University students' notebook computer use. APPLIED ERGONOMICS. 40:404-409.Full Text via DOI: 10.1016/j.apergo.2008.11.009 Web of Science: 000264453900012
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2008Financial Value of Brands in Mergers and Acquisitions: Is Value in the Eye of the Beholder?. JOURNAL OF MARKETING. 72:49-64.Full Text via DOI: 10.1509/jmkg.72.6.049
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2008Financial Value of Brands in Mergers and Acquisitions: Is Value in the Eye of the Beholder?. JOURNAL OF MARKETING. 72:49-64.Full Text via DOI: 10.1509/jmkg.72.6.49 Web of Science: 000260625500005
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2008Researcher interaction biases and business ethics research: Respondent reactions to researcher characteristics. JOURNAL OF BUSINESS ETHICS. 81:779-795.Full Text via DOI: 10.1007/s10551-007-9547-5 Web of Science: 000258315800005
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2008Protecting children's privacy online: How parental mediation strategies affect website safeguard effectiveness. Journal of Retailing. 84:205-217.Full Text via DOI: 10.1016/j.jretai.2008.04.004 Web of Science: 000257765000007
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2008Teaching the Art of Negotiation: Improving Students' Negotiating Confidence and Perceptions of Effectiveness. Journal of Education for Business. 83:135-140.Full Text via DOI: 10.3200/JOEB.83.3.135-140 Web of Science: 000210751400002
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2007Hispanic vs non-Hispanic response to online self-service tasks: Implications for perceived quality and patronage intentions. Journal of Services Marketing. 21:520-529.Full Text via DOI: 10.1108/08876040710824870
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2007How Believing in Ourselves Increases Risk Taking: Perceived Self‐Efficacy and Opportunity Recognition. DECISION SCIENCES. 25:385-400.Full Text via DOI: 10.1111/j.1540-5915.1994.tb00810.x
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2007Evolutionary Theories of Competition and Aftermarket Antitrust Law. Antitrust Bulletin. 52:73-93.Full Text via DOI: 10.1177/0003603X0705200105
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2007Consumer response to retailer use of cause-related marketing: Is more fit better?. Journal of Retailing. 83:437-445.Full Text via DOI: 10.1016/j.jretai.2007.03.006 Web of Science: 000252001400007
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2007The fundamentals of standardizing global marketing strategy. INTERNATIONAL MARKETING REVIEW. 24:46-63.Full Text via DOI: 10.1108/02651330710727187 Web of Science: 000245521600003
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2005The effect of multiple extrinsic cues on quality perceptions: A matter of consistency. JOURNAL OF CONSUMER RESEARCH. 32:146-153.Full Text via DOI: 10.1086/429606 Web of Science: 000229472600015
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2005Information source usage and purchase satisfaction: Implications for product-focused print media. JOURNAL OF ADVERTISING RESEARCH. 45:132-139.Full Text via DOI: 10.1017/S0021849905050099 Web of Science: 000232897500014
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2005Antecedents to Online Purchasing-An Exploratory Comparison of Anglo versus Hispanic Consumers in the United States. Journal of Internet Commerce. 4:27-61.Full Text via DOI: 10.1300/J179v04n01_02 Web of Science: 000212285900002
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2005The relationship between consumer innovativeness, personal characteristics, and online banking adoption. International Journal of Bank Marketing. 23:176-199.Full Text via DOI: 10.1108/02652320510584403 Web of Science: 000216423100003
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2003The case for greater agency involvement in strategic partnerships. JOURNAL OF ADVERTISING RESEARCH. 43:346-352.Full Text via DOI: 10.1017/S0021849903030435
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2003The case for greater agency involvement in strategic partnerships. JOURNAL OF ADVERTISING RESEARCH. 43:346-352.Full Text via DOI: 10.2501/JAR-43-4-346-352 Web of Science: 000187451100002
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2003The pigeon breeders' cup: a selection on selection theory of economic evolution. JOURNAL OF EVOLUTIONARY ECONOMICS. 13:259-280.Full Text via DOI: 10.1007/s00191-003-0151-2 Web of Science: 000184935800003
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2003Grocery price setting and quantity surcharges. JOURNAL OF MARKETING. 67:34-46.Full Text via DOI: 10.1509/jmkg.67.3.34.18653 Web of Science: 000184177600003
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2003Unit price usage knowledge: Conceptualization and empirical assessment. JOURNAL OF BUSINESS RESEARCH. 56:367-377.Full Text via DOI: 10.1016/S0148-2963(01)00226-0 Web of Science: 000181779400003
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2003Media perceptions and their impact on Web site quality. International Journal of Bank Marketing. 21:38-47.Full Text via DOI: 10.1108/02652320310457794
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2003Marketing Yourself in the Competitive Job Market: An Innovative Course Preparing Undergraduates for Marketing Careers. JOURNAL OF MARKETING EDUCATION. 25:97-107.Full Text via DOI: 10.1177/0273475302250577
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2002Market Segmentation Research: Beyond Within and Across Group Differences. MARKETING LETTERS. 13:233-243.Full Text via DOI: 10.1023/A:1020226922683
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2002The Hunt-Vitell general theory of marketing ethics: Can it enhance our understanding of principal-agent relationships in channels of distribution?. JOURNAL OF BUSINESS ETHICS. 41:267-285.Full Text via DOI: 10.1023/A:1021284922440 Web of Science: 000179517300005
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2002Getting return on quality: Revenue expansion, cost reduction, or both?. JOURNAL OF MARKETING. 66:7-24.Full Text via DOI: 10.1509/jmkg.66.4.7.18515 Web of Science: 000178782300002
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2001Motivation and ability as predictors of play behavior in state-sponsored lotteries: An empirical assessment of psychological control. PSYCHOLOGY & MARKETING. 18:973-983.Full Text via DOI: 10.1002/mar.1038 Web of Science: 000170843900004
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2001Promoting and Countering Consumer Misconceptions of Random Events: The Case of Perceived Control and State-Sponsored Lotteries. JOURNAL OF PUBLIC POLICY & MARKETING. 20:254-267.Full Text via DOI: 10.1509/jppm.20.2.254
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2001Dynamic Strategic Thinking. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE. 29:216-237.Full Text via DOI: 10.1177/0092070301293001
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2001The effect of individual learning on competitive decision-making and firm performance. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING. 18:99-117.Full Text via DOI: 10.1016/S0167-8116(01)00034-9 Web of Science: 000168226100008
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2001Increasing the persuasiveness of a service guarantee: The role of service process evidence. Journal of Services Marketing. 15:147-159.Full Text via DOI: 10.1108/08876040110387935
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2000Explaining Individual and Task Differences in Consumer Attitudes toward Ambiguity. MARKETING LETTERS. 11:117-127.Full Text via DOI: 10.1023/A:1008186606126
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2000Individual differences in intrinsic motivation and the use of cooperative negotiation tactics. Journal of Business and Industrial Marketing. 15:466-478.Full Text via DOI: 10.1108/08858620010351535
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2000Insights into cross- and within-store price search: Retailer estimates vs. consumer self-reports. Journal of Retailing. 76:243-258.Full Text via DOI: 10.1016/S0022-4359(00)00025-7
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2000The impact of social support on salesperson burnout and burnout components. PSYCHOLOGY & MARKETING. 17:13-26.Full Text via DOI: 10.1002/(SICI)1520-6793(200001)17:1<13::AID-MAR2>3.3.CO;2-J Web of Science: 000084376000002
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2000Understanding the trade winds: The global evolution of production, consumption, and the internet. JOURNAL OF CONSUMER RESEARCH. 27:115-122.Full Text via DOI: 10.1086/314313
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1999Consumer responses to the timing of product breakdowns in the presence of manufacturers' warranties. JOURNAL OF BUSINESS AND PSYCHOLOGY. 14:355-371.Full Text via DOI: 10.1023/A:1022155527818 Web of Science: 000083910300008
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1999Government-sponsored lotteries: Exploring purchase and nonpurchase motivations. PSYCHOLOGY & MARKETING. 16:1-20.Full Text via DOI: 10.1002/(SICI)1520-6793(199901)16:1<1::AID-MAR1>3.0.CO;2-W Web of Science: 000077785400001
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1998The marketing trade show: A new method for incorporating student projects into large classes. JOURNAL OF MARKETING EDUCATION. 20:250-257.Full Text via DOI: 10.1177/027347539802000309
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1998Why do customers switch? The dynamics of satisfaction versus loyalty. Journal of Services Marketing. 12:177-194.Full Text via DOI: 10.1108/08876049810219502
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1998Consumer Affective Reactions to Product Problems When the Timing of Warranty Expiration Varies. JOURNAL OF BUSINESS RESEARCH. 42:265-270.Full Text via DOI: 10.1016/S0148-2963(97)00123-9
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1998Control systems in supplier-retailer relationships and their impact on brand performance. JOURNAL OF RETAILING AND CONSUMER SERVICES. 5:65-75.Full Text via DOI: 10.1016/s0969-6989(97)00012-x
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1998Path dependencies and the long-term effects of routinized marketing decisions. MARKETING LETTERS. 9:247-268.Full Text via DOI: 10.1023/A:1008068105807
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1997A regret theory approach to assessing consumer satisfaction. MARKETING LETTERS. 8:229-238.Full Text via DOI: 10.1023/A:1007966621364
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1996Determinants of Distribution Intensity. JOURNAL OF MARKETING. 60:39-51.Full Text via DOI: 10.1177/002224299606000405
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1996The Static and Dynamic Mechanics of Competition: A Comment on Hunt and Morgan's Comparative Advantage Theory. JOURNAL OF MARKETING. 60:102-106.Full Text via DOI: 10.1177/002224299606000409
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1996Price Search in the Retail Grocery Market. JOURNAL OF MARKETING. 60:91-104.Full Text via DOI: 10.1177/002224299606000207
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1996The role of personalization in service encounters. Journal of Retailing. 72:95-109.Full Text via DOI: 10.1016/S0022-4359(96)90007-X
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1996Determinants of distribution intensity. JOURNAL OF MARKETING. 60:39-51.Full Text via DOI: 10.2307/1251900
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1996How the United States can be number one again: Resurrecting the industrial policy debate. COLUMBIA JOURNAL OF WORLD BUSINESS. 31:76-87.Full Text via DOI: 10.1016/s0022-5428(96)90042-3
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1996Price search in the retail grocery market. JOURNAL OF MARKETING. 60:91-104.Full Text via DOI: 10.2307/1251933
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1995Managing Design in Small High‐Growth Companies. Journal of Product Innovation Management. 12:406-414.Full Text via DOI: 10.1111/1540-5885.1250406
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1995TESTING CREDIT AND BLAME ATTRIBUTIONS AS EXPLANATION FOR CHOICES UNDER AMBIGUITY. ORGANIZATIONAL BEHAVIOR AND HUMAN DECISION PROCESSES. 64:128-137.Full Text via DOI: 10.1006/obhd.1995.1095 Web of Science: A1995TE77400002
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1995Book Review: Increasing Returns and Path Dependency in the Economy. JOURNAL OF MARKETING. 59:97-99.Full Text via DOI: 10.1177/002224299505900309
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1995Increasing Returns and Path Dependency in the Economy. JOURNAL OF MARKETING. 59:97.Full Text via DOI: 10.2307/1252123
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1995Managing design in small high-growth companies. Journal of Product Innovation Management. 12:406-414.Full Text via DOI: 10.1016/0737-6782(95)00056-9
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1994Understanding managers' strategic decision-making process. MARKETING LETTERS. 5:413-426.Full Text via DOI: 10.1007/BF00999214
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1994Evidence on the risk-taking of price-setters. Journal of Economic Psychology. 15:127-148.Full Text via DOI: 10.1016/0167-4870(94)90034-5
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1994How Believing in Ourselves Increases Risk Taking: Perceived Self‐Efficacy and Opportunity Recognition. DECISION SCIENCES. 25:385-400.Full Text via DOI: 10.1111/j.1540-5915.1994.tb01849.x
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1994Retailer reactions to competitive price changes. Journal of Retailing. 70:1-21.Full Text via DOI: 10.1016/0022-4359(94)90025-6
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1994The use and perceived fairness of price-setting rules in the bulk electricity market. Journal of Economic Psychology. 15:427-448.Full Text via DOI: 10.1016/0167-4870(94)90023-X
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1993Perceived self-efficacy and perceptions of opportunity and threat.. PSYCHOLOGICAL REPORTS. 72:1235-1240.Full Text via DOI: 10.2466/pr0.1993.72.3c.1235
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1992Toward a General Theory of Competitive Rationality. JOURNAL OF MARKETING. 56:69-83.Full Text via DOI: 10.1177/002224299205600107
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1992Toward a General Theory of Competitive Rationality. JOURNAL OF MARKETING. 56:69.Full Text via DOI: 10.2307/1252133
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1991Competitive price-cutting momentum and pricing reactions. MARKETING LETTERS. 2:393-402.Full Text via DOI: 10.1007/BF00664225
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1991Consumer Normal Price Estimation: Market versus Personal Standards. JOURNAL OF CONSUMER RESEARCH. 18:45-51.Full Text via DOI: 10.1086/209239
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1991Picture-based Persuasion Processes and the Moderating Role of Involvement. JOURNAL OF CONSUMER RESEARCH. 18:92-107.Full Text via DOI: 10.1086/209244
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1991Actual and perceived consumer vigilance in the retail grocery industry. MARKETING LETTERS. 2:15-25.Full Text via DOI: 10.1007/BF00435192
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1991The effect of perceived personal consequences on participation and influence in organizational buying. JOURNAL OF BUSINESS RESEARCH. 23:159-177.Full Text via DOI: 10.1016/0148-2963(91)90026-T
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1990The Price Knowledge and Search of Supermarket Shoppers. JOURNAL OF MARKETING. 54:42-53.Full Text via DOI: 10.1177/002224299005400304
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1990The Price Knowledge and Search of Supermarket Shoppers. JOURNAL OF MARKETING. 54:42.Full Text via DOI: 10.2307/1251815
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1990Prospect theory and pricing decisions. Journal of Behavioral and Experimental Economics. 19:69-80.Full Text via DOI: 10.1016/0090-5720(90)90018-3
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1989All's not fair in pricing: An initial look at the dual entitlement principle. MARKETING LETTERS. 1:17-25.Full Text via DOI: 10.1007/BF00436145
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1989Buyer Uncertainty and Information Search. JOURNAL OF CONSUMER RESEARCH. 16:208-215.Full Text via DOI: 10.1086/209209
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1988Segmentation de marché, différenciation de produit et stratégie marketing. Recherche et Applications en Marketing. 3:35-51.Full Text via DOI: 10.1177/076737018800300103
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1987Market Segmentation, Product Differentiation, and Marketing Strategy. JOURNAL OF MARKETING. 51:1-10.Full Text via DOI: 10.1177/002224298705100201
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1987Market Segmentation, Product Differentiation, and Marketing Strategy. JOURNAL OF MARKETING. 51:1.Full Text via DOI: 10.2307/1251125
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1987A Market Efficiency Study of Used Car Reliability and Prices. JOURNAL OF CONSUMER AFFAIRS. 21:258-276.Full Text via DOI: 10.1111/j.1745-6606.1987.tb00202.x
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1986Missing the Boat and Sinking the Boat: A Conceptual Model of Entrepreneurial Risk. JOURNAL OF MARKETING. 50:58-70.Full Text via DOI: 10.1177/002224298605000305
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1986Missing the Boat and Sinking the Boat: A Conceptual Model of Entrepreneurial Risk. JOURNAL OF MARKETING. 50:58.Full Text via DOI: 10.2307/1251585
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1983Distributor Portfolio Analysis and the Channel Dependence Matrix: New Techniques for Understanding and Managing the Channel. JOURNAL OF MARKETING. 47:35-44.Full Text via DOI: 10.1177/002224298304700305
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1983Woolrest's advertising claims. Medical Journal of Australia. 1:352-353.Full Text via DOI: 10.5694/j.1326-5377.1983.tb99407.x
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1983Consumer Acquisition Priorities for Home Appliances: A Replication and Re-evaluation. JOURNAL OF CONSUMER RESEARCH. 9:432-435.Full Text via DOI: 10.1086/208936
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1983Distributor Portfolio Analysis and the Channel Dependence Matrix: New Techniques for Understanding and Managing the Channel. JOURNAL OF MARKETING. 47:35.Full Text via DOI: 10.2307/1251195
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1982Person-Situation: Segmentation's Missing Link. JOURNAL OF MARKETING. 46:56-64.Full Text via DOI: 10.1177/002224298204600407
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1982The Impact of Enriching Case and Statistical Information on Consumer Judgments. JOURNAL OF CONSUMER RESEARCH. 8:398-406.Full Text via DOI: 10.1086/208880
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1982Person-Situation: Segmentation's Missing Link. JOURNAL OF MARKETING. 46:56.Full Text via DOI: 10.2307/1251362
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1978A Further Examination of Two Laboratory Tests of the Extended Fishbein Attitude Model. JOURNAL OF CONSUMER RESEARCH. 4:261-266.Full Text via DOI: 10.1086/208705
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A longitudinal analysis of income-based tax regressivity of state-sponsored lotteries. JOURNAL OF PUBLIC POLICY & MARKETING. 17:161-172.Full Text via DOI: 10.1177/074391569801700202 Web of Science: 000077443300002
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Assessing market value of event sponsoring: Corporate Olympic sponsorships. JOURNAL OF ADVERTISING RESEARCH. 41:9-15.Full Text via DOI: 10.2501/JAR-41-1-9-15 Web of Science: 000168353800002
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Consumer perceptions of privacy and security risks for online shopping. JOURNAL OF CONSUMER AFFAIRS. 35:27-44.Full Text via DOI: 10.1111/j.1745-6606.2001.tb00101.x Web of Science: 000173229200002
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Consumer response to quantity surcharges: Implications for retail price setters. Journal of Retailing. 74:373-399.Full Text via DOI: 10.1016/S0022-4359(99)80101-8 Web of Science: 000077247300005
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Disaster Preparedness Training Relevance for Organizational Response Effectiveness: A Healthcare Executive Perspective. JOURNAL OF HEALTHCARE MANAGEMENT. 71:18-33.Full Text via DOI: 10.1097/JHM-D-24-00163 Web of Science: 001653605600002
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Disclosure of odds information: An experimental investigation of odds format and numeric complexity. JOURNAL OF PUBLIC POLICY & MARKETING. 17:11-23.Full Text via DOI: 10.1177/074391569801700103 Web of Science: 000074021300003
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Dynamic strategic thinking. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE. 29:216-237.Full Text via DOI: 10.1177/0092070301293001 Web of Science: 000169303700001
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Internet privacy and security: An examination of online retailer disclosures. JOURNAL OF PUBLIC POLICY & MARKETING. 19:54-61.Full Text via DOI: 10.1509/jppm.19.1.54.16942 Web of Science: 000087449600007
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Internet seals of approval: Effects on online privacy policies and consumer perceptions. JOURNAL OF CONSUMER AFFAIRS. 36:28-49.Full Text via DOI: 10.1111/j.1745-6606.2002.tb00419.x Web of Science: 000179707400002
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Marketing mix and brand sales in global markets: Examining the contingent role of country-market characteristics. JOURNAL OF INTERNATIONAL BUSINESS STUDIES. 46:596-619.Full Text via DOI: 10.1057/jibs.2014.69 Web of Science: 000356106400005
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Mindfulness: Its Transformative Potential for Consumer, Societal, and Environmental Well-Being. JOURNAL OF PUBLIC POLICY & MARKETING. 35:198-210.Full Text via DOI: 10.1509/jppm.15.139 Web of Science: 000388054900004
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Online privacy and the disclosure of cookie use: Effects on consumer trust and anticipated patronage. JOURNAL OF PUBLIC POLICY & MARKETING. 27:19-33.Full Text via DOI: 10.1509/jppm.27.1.19 Web of Science: 000256278700004
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Price, Scarcity, and Consumer Willingness to Purchase Pirated Media Products. JOURNAL OF PUBLIC POLICY & MARKETING. 28:71-84.Full Text via DOI: 10.1509/jppm.28.1.71 Web of Science: 000274349500007
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Privacy in the Information Economy. JOURNAL OF CONSUMER AFFAIRS. 43:380-388.Full Text via DOI: 10.1111/j.1745-6606.2009.01152.x Web of Science: 000269975600001
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Promoting and countering consumer misconceptions of random events: The case of perceived control and state-sponsored lotteries. JOURNAL OF PUBLIC POLICY & MARKETING. 20:254-267.Full Text via DOI: 10.1509/jppm.20.2.254.17364 Web of Science: 000172458300009
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SELF-REGULATORY SAFEGUARDS AND THE ONLINE PRIVACY OF PRETEEN CHILDREN Implications for the Advertising Industry. JOURNAL OF ADVERTISING. 38:79-91.Full Text via DOI: 10.2753/JOA0091-3367380406 Web of Science: 000272498000006
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Sexual liberalism as a determinant of consumer response to sex in advertising. JOURNAL OF BUSINESS AND PSYCHOLOGY. 15:111-127.Full Text via DOI: 10.1023/A:1007723003376 Web of Science: 000089863100007
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THE PURSUIT OF EXCELLENCE IN PROCESS THINKING AND CUSTOMER RELATIONSHIP MANAGEMENT. Journal of Personal Selling and Sales Management. 29:111-124.Full Text via DOI: 10.2753/PSS0885-3134290201 Web of Science: 000210680300002
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The dubious origins of the Sherman Antitrust Act: The mouse that roared. JOURNAL OF PUBLIC POLICY & MARKETING. 20:3-14.Full Text via DOI: 10.1509/jppm.20.1.3.17286 Web of Science: 000169450500002
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The influence of cause-related marketing on consumer choice: Does one good turn deserve another?. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE. 28:248-262.Full Text via DOI: 10.1177/0092070300282006 Web of Science: 000086153100006
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The paradox of a marketing planning capability. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE. 32:371-385.Full Text via DOI: 10.1177/0092070304265217 Web of Science: 000223774500002
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The tax incidence of lotteries: Evidence from five states. JOURNAL OF CONSUMER AFFAIRS. 34:182-203.Full Text via DOI: 10.1111/j.1745-6606.2000.tb00090.x Web of Science: 000165136200002
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Two decades of contributions to marketing and public policy: An analysis of research published in Journal of Public Policy & Marketing. JOURNAL OF PUBLIC POLICY & MARKETING. 21:105-125.Full Text via DOI: 10.1509/jppm.21.1.105.17606 Web of Science: 000176008500011
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Unit prices on retail shelf labels: An assessment of information prominence. Journal of Retailing. 76:93-112.Full Text via DOI: 10.1016/S0022-4359(99)00022-6 Web of Science: 000086283800005
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Book Chapter
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2016Relationship Communication and Relationship Quality as Predictors of Relationship Continuity. 745-746.Full Text via DOI: 10.1007/978-3-319-29877-1_140 Web of Science: 000392200400140
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2015All Desires are not Created Equal: Toward a Typology of Desire in Consumer Research. 217.Full Text via DOI: 10.1007/978-3-319-11761-4_103
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2015Control Systems in Independent Distribution Channels and their Impact on Performance. 283.Full Text via DOI: 10.1007/978-3-319-13147-4_71
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2015Counterfactuals and Affective Responses to Product Breakdown. 110-114.Full Text via DOI: 10.1007/978-3-319-13144-3_29
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2015Sex in Advertising: Who Dislikes it and Why?. 402.Full Text via DOI: 10.1007/978-3-319-13084-2_95
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2015The Image Congruence Hypothesis: A Meta-Analytic Review. 173.Full Text via DOI: 10.1007/978-3-319-11779-9_60
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2011USING SOCIAL NETWORKING SITES DURING THE CAREER MANAGEMENT PROCESS. 141-158.Full Text via DOI: 10.1108/S2044-9968(2011)0000002011 Web of Science: 000288751300009
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Book Review
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2001Building models for marketing decisions. Ed. 38.Full Text via DOI: 10.1509/jmkr.38.2.278.18839 Web of Science: 000168807400012
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Conference
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2022An Examination of Portrayal of Disability in Brand AdsFull Text via DOI: 10.20429/amtp.2022.71
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2022Exploring the Impact of Brands Roasting on Social MediaFull Text via DOI: 10.20429/amtp.2022.70
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2022Is that chatbot lying to me? The effects of linguistic markers in chatbot interactions. ADVANCES IN CONSUMER RESEARCH. 408-409.Web of Science: 001238506800188
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2020Developing a Two-Echelon Inventory Framework in Pharmaceutical Supply Chain: An Empirical Review. Advances in Intelligent Systems and Computing. 361-368.Full Text via DOI: 10.1007/978-3-030-51981-0_46
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2019An integrated model in cañazo supply chain: A research in Apurimac, Peru. 7-12.Full Text via DOI: 10.1109/IESTEC46403.2019.00010
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2019Supply chain agility in manufacturing companies: A literature review. 467-472.Full Text via DOI: 10.1109/IESTEC46403.2019.00090
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2015HOW TO DEVELOP A PROFESSIONAL WORKING RELATIONSHIP WITH THE GLOBAL NETWORK OF RECRUITMENT AGENCIES. ICERI Proceedings. 4543-4546.Web of Science: 000377304004089
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2015THE RECRUITMENT DILEMMA OF MILLENNIALS, THE FIRST DIGITAL GENERATION. ICERI Proceedings. 4343-4346.Web of Science: 000377304004061
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Editorial Material
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2005Cross-functional cases in management education. JOURNAL OF BUSINESS RESEARCH. 944-945.Full Text via DOI: 10.1016/j.jbusres.2004.01.003
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Other Scholarly Work
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2025Editorial: A New Chapter for Asia Marketing Journal. Asia Marketing Journal. 1-2.Full Text via DOI: 10.53728/2765-6500.1652 Web of Science: 001473657300001
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2022SUPPLY CHAINS UNDER PANDEMIC PRESSURE: How to Build a More Resilient Supply Chain. 15-24.Full Text via DOI: 10.1108/978-1-64802-823-620251004
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2010A meta-analysis of the determinants of organic sales growth (vol 26, pg 263, 2009). INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING. 87-89.Full Text via DOI: 10.1016/j.ijresmar.2009.11.002 Web of Science: 000275801700013
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2003Guest editorial: The psychology of pricing on the Internet. PSYCHOLOGY & MARKETING. 471-476.Full Text via DOI: 10.1002/mar.10082 Web of Science: 000183035000001
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Preprint
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2019New Product Introductions for Low-Income Consumers in Emerging MarketsFull Text via DOI: 10.2139/ssrn.3460736
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2016The Role of Cultural Communication Norms in Social Exclusion EffectsFull Text via DOI: 10.2139/ssrn.2817365
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Review
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2016Selective Literature Review and Selective Data Analyses: Implications for the (Re)Analysis of Public Access Research Data. BASIC AND APPLIED SOCIAL PSYCHOLOGY. 33-40.Full Text via DOI: 10.1080/01973533.2015.1129336 Web of Science: 000375398000005
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2015Measuring service quality: A systematic review of literature. International Journal of Services, Economics and Management. 24-52.Full Text via DOI: 10.1504/IJSEM.2015.076322
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2002Linking Web-based segmentation to pricing tactics. JOURNAL OF PRODUCT AND BRAND MANAGEMENT. 288-302.Full Text via DOI: 10.1108/10610420210442175
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2000Service quality perspectives and satisfaction in private banking. International Journal of Bank Marketing. 181-199.Full Text via DOI: 10.1108/02652320010349067
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2000Service quality perspectives and satisfaction in private banking. Journal of Services Marketing. 244-271.Full Text via DOI: 10.1108/08876040010327248
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Research
administers grant
- Consumer Decision Making Process. Student Serin
- Family Business MBA - Flex Feasibility Study
- Impact of livelihood-linked microfinance products and enterprise development trainings in a Dominican Republic inclusive distribution program
- Impact of livelihood-linked products and enterprise development trainings in inclusive distribution programs
- Linguistics & AI: Consumer Decision Making Process
- My Mind & My Money