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Seaton, F
Positions
Associate Professor
,
Marketing and Logistics
,
College of Business
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Scholarly & Creative Works
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Scholarly & Creative Works
selected scholarly works & creative activities
Article
2019
Measuring consumers' perceptions of business ethicality on price, product, and service domains
.
CROSS CULTURAL & STRATEGIC MANAGEMENT
. 26:451-466.
Full Text via DOI:
10.1108/CCSM-01-2019-0017
Web of Science:
000497898000002
2015
Emerging Consumer Orientation, Ethical Perceptions, and Purchase Intention in the Counterfeit Smartphone Market in China
.
JOURNAL OF INTERNATIONAL CONSUMER MARKETING
. 27:27-53.
Full Text via DOI:
10.1080/08961530.2014.967903
Web of Science:
000210908600003
2014
Business Ethics Index: Latin America
.
JOURNAL OF BUSINESS ETHICS
. 119:209-218.
Full Text via DOI:
10.1007/s10551-012-1587-9
Web of Science:
000331374400004
2013
Assessing Deontic Trade-offs: A Conjoint Analysis Approach
Full Text via DOI:
10.4304/jcp.8.7.1771-1776
Web of Science:
000218187600018
2013
Emerging Customers, Market Knowledge Competence, and Investor Transition: The Experience of MNCs in China
Full Text via DOI:
10.1080/08911762.2013.804616
2008
Consumer Perceptions of Business Ethical Behavior in Former Eastern Block Countries
.
JOURNAL OF BUSINESS ETHICS
. 82:919-928.
Full Text via DOI:
10.1007/s10551-007-9602-2
Web of Science:
000260066300011
2008
Relative importance measurement of the moral intensity dimensions
.
JOURNAL OF BUSINESS ETHICS
. 80:613-626.
Full Text via DOI:
10.1007/s10551-007-9458-5
Web of Science:
000256430000015
2008
The international business ethics index: Asian emerging economies
.
JOURNAL OF BUSINESS ETHICS
. 80:643-651.
Full Text via DOI:
10.1007/s10551-007-9459-4
Web of Science:
000256472000001
2008
The international business ethics index: Japan
.
JOURNAL OF BUSINESS ETHICS
. 80:379-385.
Full Text via DOI:
10.1007/s10551-007-9427-z
Web of Science:
000255861500016
2007
The international business ethics index: European union
.
JOURNAL OF BUSINESS ETHICS
. 75:229-238.
Full Text via DOI:
10.1007/s10551-006-9249-4
Web of Science:
000249625200002
2007
Business Ethics Index: USA 2006
.
JOURNAL OF BUSINESS ETHICS
. 72:163-175.
Full Text via DOI:
10.1007/s10551-006-9163-9
Web of Science:
000245269200005
2006
Business Ethics Index: Measuring consumer sentiments toward business ethical practices
.
JOURNAL OF BUSINESS ETHICS
. 64:317-326.
Full Text via DOI:
10.1007/s10551-005-4667-2
Web of Science:
000236001500001
2002
A new perspective on cross-cultural ethical evaluations: The use of conjoint analysis
.
JOURNAL OF BUSINESS ETHICS
. 35:281-292.
Full Text via DOI:
10.1023/A:1013855326809
Web of Science:
000173468200004
2001
Relativism in ethical research: A proposed model and mode of inquiry
.
JOURNAL OF BUSINESS ETHICS
. 32:231-246.
Full Text via DOI:
10.1023/A:1010700308774
Web of Science:
000169511200004
1999
An Application of Benefit Segmentation to Country of Origin Research
Full Text via DOI:
10.1300/j142v03n01_04
1999
Effects of production location on perceived automobile values
Full Text via DOI:
10.1300/J042v13n01_05
1994
An empirical investigation into the effectiveness of informational versus transformational advertising in leisure service industries
Full Text via DOI:
10.1300/J150v02n02_04
1993
A SAS MACRO FOR CALCULATING INTERCODER AGREEMENT IN CONTENT-ANALYSIS
.
JOURNAL OF ADVERTISING
. 22:17-28.
Full Text via DOI:
10.1080/00913367.1993.10673400
Web of Science:
A1993LL77700003
1992
Strategy and Structure in Bank Advertising: An Empirical Test
Full Text via DOI:
10.1108/02652329210015282
1991
Students as Marketing Consultants
.
JOURNAL OF MARKETING EDUCATION
. 13:36-44.
Full Text via DOI:
10.1177/027347539101300207
1980
Price structure as a marketing variable: An experimental investigation
.
JOURNAL OF BUSINESS RESEARCH
. 8:315-327.
Full Text via DOI:
10.1016/0148-2963(80)90039-9
1980
Student preferences for instructors in higher education
.
JOURNAL OF EXPERIMENTAL EDUCATION
. 48:223-230.
Full Text via DOI:
10.1080/00220973.1980.11011739
1978
An attitudinal evaluation of hospitals: A determinant attribute and market segmentation study
.
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE
. 6:39-51.
Full Text via DOI:
10.1007/BF02721820
1978
CONFLICTS, TRADE-OFFS, AND PREFERENCE MEASUREMENT
.
HEALTH SERVICES RESEARCH
. 13:146-156.
Web of Science:
A1978FF10700004
1975
The Single Pay More—A Comment
.
JOURNAL OF CONSUMER AFFAIRS
. 9:196-199.
Full Text via DOI:
10.1111/j.1745-6606.1975.tb00563.x
Book Chapter
2015
An Application of Means-End Analysis in a Cross-Cultural Context
. 339-343.
Full Text via DOI:
10.1007/978-3-319-17323-8_77
2015
An Empirical Investgation of the Role of Language in Cross-National Research
. 141-145.
Full Text via DOI:
10.1007/978-3-319-17052-7_29
2015
An Exploratory Inquiry into the Role of Consumer Ethnocentrism as a Moderating Variable in Country of Origin Evaluations: A Conjoint Approach
. 16.
Full Text via DOI:
10.1007/978-3-319-13141-2_15
2015
Country-of-Origin Loyalty: An Exploratory Investigation
. 172-173.
Full Text via DOI:
10.1007/978-3-319-13141-2_72
2015
Effects of Spanish vs. English Ads on Bilingual Hispanics: Moderating Role of Language Dominance
. 165-173.
Full Text via DOI:
10.1007/978-3-319-13084-2_42
2015
Semantic Quantification: A Cross-Cultural Perspective
. 208-210.
Full Text via DOI:
10.1007/978-3-319-16976-7_50
2015
The Impact of Brand National Affiliation and Country of Production on Consumer Preferences
. 196-201.
Full Text via DOI:
10.1007/978-3-319-13147-4_50
2015
The Impact of Country of Origin and Consumer Ethnocentrism on Perceptions of Product Quality and service Cost
. 64.
Full Text via DOI:
10.1007/978-3-319-13078-1_26
2015
The Price/Quality Relationship Revisited: A Segmented Approach
. 10-11.
Full Text via DOI:
10.1007/978-3-319-13141-2_10
2015
The Role of Service Quality in Durable Goods Retailing: A Conjoint Approach
. 126.
Full Text via DOI:
10.1007/978-3-319-13144-3_34
Conference
2011
How do people resolve dilemmas? Eliciting subjective decision factors
Full Text via DOI:
10.1109/HICSS.2011.224
1993
AN APPLICATION OF MEANS-END ANALYSIS IN A CROSS-CULTURAL CONTEXT
. 330-334.
Web of Science:
A1993BB50F00077
Other Scholarly Work
2011
The Business Ethics Index as a Leading Economic Indicator (vol 99, pg 519, 2010)
.
JOURNAL OF BUSINESS ETHICS
. 653-653.
Full Text via DOI:
10.1007/s10551-011-0831-z
Web of Science:
000290578100011
Preprint
2011
How People Resolve Ethical Dilemmas: A Methodology for Eliciting Subjective Decision Factors
Full Text via DOI:
10.2139/ssrn.2070711
Review
2002
An inquiry into the ethical perceptions of sub-cultural groups in the US: Hispanics versus Anglos
. 130-148.
Full Text via DOI:
10.1108/07363760210420559
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Seaton
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