Healthy (In)Congruence: When Hispanic Identity and Self-Framed Messages Increase Healthier Choices Article

Garcia-Collart, Tessa, Serin, Nuket, Sinha, Jayati. (2020). Healthy (In)Congruence: When Hispanic Identity and Self-Framed Messages Increase Healthier Choices . Journal of Advertising, 49(1), 98-108. 10.1080/00913367.2019.1689872

cited authors

  • Garcia-Collart, Tessa; Serin, Nuket; Sinha, Jayati

authors

publication date

  • January 1, 2020

published in

keywords

  • APPEALS
  • BEHAVIOR
  • Business
  • Business & Economics
  • COGNITION
  • CULTURE
  • Communication
  • FAST-FOOD
  • INTERDEPENDENCE
  • NUTRIENT CONTENT CLAIMS
  • PAINS
  • PLEASURES
  • Social Sciences

Digital Object Identifier (DOI)

start page

  • 98

end page

  • 108

volume

  • 49

issue

  • 1