The Price Knowledge and Search of Supermarket Shoppers Article

Dickson, Peter R, Sawyer, Alan G. (1990). The Price Knowledge and Search of Supermarket Shoppers . JOURNAL OF MARKETING, 54(3), 42-53. 10.1177/002224299005400304

cited authors

  • Dickson, Peter R; Sawyer, Alan G

authors

publication date

  • July 1, 1990

published in

keywords

  • 35 Commerce, Management, Tourism and Services
  • 3503 Business Systems In Context
  • 3504 Commercial Services
  • 3506 Marketing

Digital Object Identifier (DOI)

publisher

  • SAGE Publications

start page

  • 42

end page

  • 53

volume

  • 54

issue

  • 3