Sustaining commitment in preferred buyer-supplier relationships: How to retain the 'customer of choice' status?
Article
Patrucco, Andrea S, Schoenherr, Tobias, Moretto, Antonella. (2024). Sustaining commitment in preferred buyer-supplier relationships: How to retain the 'customer of choice' status?
. INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS, 270 10.1016/j.ijpe.2024.109165
Patrucco, Andrea S, Schoenherr, Tobias, Moretto, Antonella. (2024). Sustaining commitment in preferred buyer-supplier relationships: How to retain the 'customer of choice' status?
. INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS, 270 10.1016/j.ijpe.2024.109165