Mittal, B, Lassar, WM. (1996). The role of personalization in service encounters
.
JOURNAL OF RETAILING, 72(1), 95-109. 10.1016/S0022-4359(96)90007-X
Mittal, B, Lassar, WM. (1996). The role of personalization in service encounters
. JOURNAL OF RETAILING, 72(1), 95-109. 10.1016/S0022-4359(96)90007-X