Linking Web-based segmentation to pricing tactics
Article
Iyer, GR, Miyazaki, AD, Grewal, D et al. (2002). Linking Web-based segmentation to pricing tactics
. JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 11(5), 288-302. 10.1108/10610420210442175
Iyer, GR, Miyazaki, AD, Grewal, D et al. (2002). Linking Web-based segmentation to pricing tactics
. JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 11(5), 288-302. 10.1108/10610420210442175