Online Privacy Trustmarks Enhancing the Perceived Ethics of Digital Advertising Article

Stanaland, Andrea JS, Lwin, May O, Miyazaki, Anthony D. (2011). Online Privacy Trustmarks Enhancing the Perceived Ethics of Digital Advertising . JOURNAL OF ADVERTISING RESEARCH, 51(3), 511-523. 10.2501/JAR-51-3-511-523

International Collaboration

keywords

  • AD
  • ATTITUDES
  • Business
  • Business & Economics
  • CONSUMER PERCEPTIONS
  • Communication
  • DIMENSIONS
  • INTERNET USERS
  • MODEL
  • SEALS
  • SECURITY
  • Social Sciences
  • UNDERSTAND
  • WEB SITES

Digital Object Identifier (DOI)

publisher

  • ADVERTISING RESEARCH FOUNDATION

start page

  • 511

end page

  • 523

volume

  • 51

issue

  • 3