Actual and perceived consumer vigilance in the retail grocery industry
Article
Urbany, JE, Dickson, PR, Key, R. (1991). Actual and perceived consumer vigilance in the retail grocery industry
. MARKETING LETTERS, 2(1), 15-25. 10.1007/BF00435192
Urbany, JE, Dickson, PR, Key, R. (1991). Actual and perceived consumer vigilance in the retail grocery industry
. MARKETING LETTERS, 2(1), 15-25. 10.1007/BF00435192