The effect of trust in management on salespeople's selling orientation Article

Dickson, Peter, Mas, Erick M, Van Solt, Michelle et al. (2022). The effect of trust in management on salespeople's selling orientation . MARKETING LETTERS, 33(3), 381-397. 10.1007/s11002-021-09612-5

cited authors

  • Dickson, Peter; Mas, Erick M; Van Solt, Michelle; Garcia-Collart, Tessa; Tanenbaum, Jaclyn L

publication date

  • April 22, 2022

published in

keywords

  • BEHAVIOR
  • Business
  • Business & Economics
  • COMMON METHOD VARIANCE
  • CUSTOMER ORIENTATION
  • Customer orientation
  • Hard-selling orientation
  • Sales manager senior management in-sync ethical signaling
  • Social Sciences
  • Trust in management
  • Vulnerability

Digital Object Identifier (DOI)

publisher

  • SPRINGER

start page

  • 381

end page

  • 397

volume

  • 33

issue

  • 3