Lassar, Walfried Graduate Faculty
- Professor, Marketing and Logistics , College of Business
Overview
overview
- Dr. Lassars research has been published in journals such as the Journal of Marketing, Strategic Management Journal, Journal of Business and Psychology, Journal of Retailing, and Journal of Business Research. Before joining FIU in 1998, he taught and conducted research at the Owen Graduate School of Management at Vanderbilt University, the Whittemore School of Business and Economics at the University of New Hampshire, and the University of Miami. He has served as a consultant for the United Research Company and held marketing management positions at Howell Computer Company and Procter and Gamble, GmbH, in Frankfurt, Germany.
Publications
selected scholarly works & creative activities
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Article
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2025Disaster Preparedness Training Relevance for Organizational Response Effectiveness: A Healthcare Executive Perspective.. Journal of Healthcare Management.Full Text via DOI: 10.1097/jhm-d-24-00163
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2024Investigating drivers of telecare acceptance to improve healthcare quality for independently living older adults. International Journal for Quality in Health Care. 36.Full Text via DOI: 10.1093/intqhc/mzae039 Web of Science: 001224342400001
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2024Patient perceptions of healthcare service quality in Romania: Public versus private hospitals – Implications for developed and developing healthcare systems. Journal of Hospital Administration. 13:16.Full Text via DOI: 10.5430/jha.v13n1p16
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2023The adoption and disadoption of electric vehicles by innovators. Marketing Letters. 34:549-573.Full Text via DOI: 10.1007/s11002-022-09659-y Web of Science: 000896949700001
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2021Crisis leadership: The new imperative for MBA curricula. International Journal of Management Education. 19.Full Text via DOI: 10.1016/j.ijme.2021.100534 Web of Science: 000697356200003
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2018Customer engagement behaviors: The role of service convenience, fairness and quality. Journal of Retailing and Consumer Services. 44:293-304.Full Text via DOI: 10.1016/j.jretconser.2018.07.018 Web of Science: 000441584500031
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2018Customer engagement behavior in individualistic and collectivistic markets. Journal of Business Research. 86:281-290.Full Text via DOI: 10.1016/j.jbusres.2017.06.001 Web of Science: 000431837600026
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2017Language divergence in service encounters: Revisiting its influence on word-of-mouth. Journal of Business Research. 72:210-213.Full Text via DOI: 10.1016/j.jbusres.2016.07.015 Web of Science: 000393543600021
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2016Convenience and satisfaction: mediation of fairness and quality. Service Industries Journal. 36:239-260.Full Text via DOI: 10.1080/02642069.2016.1186657 Web of Science: 000377297900005
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2014The mediating impact of stickiness and loyalty on word-of-mouth promotion of retail websites A consumer perspective. European Journal of Marketing. 48:1828-1849.Full Text via DOI: 10.1108/EJM-04-2013-0193 Web of Science: 000343343900013
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2011A model of trust and compliance in franchise relationships. Journal of Business Venturing. 26:321-340.Full Text via DOI: 10.1016/j.jbusvent.2009.09.005 Web of Science: 000288838500004
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2010Determinants of Strategic Risk Management in Emerging Markets Supply Chains: The Case of Mexico. Journal of Economics Finance and Administrative Science. 15:125-140.Full Text via DOI: 10.46631/jefas.2010.v15n28.05
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2009Measuring Consumer Perceptions of Business Ethical Behavior in Two Muslim Countries. Journal of Business Ethics. 89:91-98.Full Text via DOI: 10.1007/s10551-008-9986-7 Web of Science: 000269884300006
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2009THE PURSUIT OF EXCELLENCE IN PROCESS THINKING AND CUSTOMER RELATIONSHIP MANAGEMENT. Journal of Personal Selling and Sales Management. 29:111-124.Full Text via DOI: 10.2753/PSS0885-3134290201 Web of Science: 000210680300002
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2007Hispanic vs non-Hispanic response to online self-service tasks: Implications for perceived quality and patronage intentions. Journal of Services Marketing. 21:520-529.Full Text via DOI: 10.1108/08876040710824870
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2005Antecedents to Online Purchasing-An Exploratory Comparison of Anglo versus Hispanic Consumers in the United States. Journal of Internet Commerce. 4:27-61.Full Text via DOI: 10.1300/J179v04n01_02 Web of Science: 000212285900002
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2005The relationship between consumer innovativeness, personal characteristics, and online banking adoption. International Journal of Bank Marketing. 23:176-199.Full Text via DOI: 10.1108/02652320510584403 Web of Science: 000216423100003
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2003Media perceptions and their impact on Web site quality. International Journal of Bank Marketing. 21:38-47.Full Text via DOI: 10.1108/02652320310457794
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2002The Hunt-Vitell general theory of marketing ethics: Can it enhance our understanding of principal-agent relationships in channels of distribution?. Journal of Business Ethics. 41:267-285.Full Text via DOI: 10.1023/A:1021284922440 Web of Science: 000179517300005
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2001Increasing the persuasiveness of a service guarantee: The role of service process evidence. Journal of Services Marketing. 15:147-159.Full Text via DOI: 10.1108/08876040110387935
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1999Consumer responses to the timing of product breakdowns in the presence of manufacturers' warranties. Journal of Business and Psychology. 14:355-371.Full Text via DOI: 10.1023/A:1022155527818 Web of Science: 000083910300008
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1998Why do customers switch? The dynamics of satisfaction versus loyalty. Journal of Services Marketing. 12:177-194.Full Text via DOI: 10.1108/08876049810219502
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1998Consumer Affective Reactions to Product Problems When the Timing of Warranty Expiration Varies. Journal of Business Research. 42:265-270.Full Text via DOI: 10.1016/S0148-2963(97)00123-9
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1998Control systems in supplier-retailer relationships and their impact on brand performance. Journal of Retailing and Consumer Services. 5:65-75.Full Text via DOI: 10.1016/s0969-6989(97)00012-x
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1996Determinants of Distribution Intensity. Journal of Marketing. 60:39-51.Full Text via DOI: 10.1177/002224299606000405
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1996The role of personalization in service encounters. Journal of Retailing. 72:95-109.Full Text via DOI: 10.1016/S0022-4359(96)90007-X
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1996Determinants of distribution intensity. Journal of Marketing. 60:39-51.Full Text via DOI: 10.2307/1251900
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Sexual liberalism as a determinant of consumer response to sex in advertising. Journal of Business and Psychology. 15:111-127.Full Text via DOI: 10.1023/A:1007723003376 Web of Science: 000089863100007
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Book Chapter
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2016Relationship Communication and Relationship Quality as Predictors of Relationship Continuity. 745-746.Full Text via DOI: 10.1007/978-3-319-29877-1_140 Web of Science: 000392200400140
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2015Control Systems in Independent Distribution Channels and their Impact on Performance. 283.Full Text via DOI: 10.1007/978-3-319-13147-4_71
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2015Counterfactuals and Affective Responses to Product Breakdown. 110-114.Full Text via DOI: 10.1007/978-3-319-13144-3_29
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2015Sex in Advertising: Who Dislikes it and Why?. 402.Full Text via DOI: 10.1007/978-3-319-13084-2_95
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Review
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2015Measuring service quality: A systematic review of literature. International Journal of Services, Economics and Management. 24-52.Full Text via DOI: 10.1504/IJSEM.2015.076322
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2000Service quality perspectives and satisfaction in private banking. International Journal of Bank Marketing. 181-199.Full Text via DOI: 10.1108/02652320010349067
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2000Service quality perspectives and satisfaction in private banking. Journal of Services Marketing. 244-271.Full Text via DOI: 10.1108/08876040010327248
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1996Strategy and control in supplier-distributor relationships: An agency perspective. Strategic Management Journal. 613-632.Full Text via DOI: 10.1002/(SICI)1097-0266(199610)17:8<613::AID-SMJ836>3.0.CO;2-B
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1995Measuring customer-based brand equity. Journal of Consumer Marketing. 11-19.Full Text via DOI: 10.1108/07363769510095270
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Contact
full name
- Walfried Lassar
