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JOURNAL OF SERVICES MARKETING
Journal
Overview
Research
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Overview
publication venue for
The turbulent future of expertise and training markets
. 38:43-55.
2024
Reducing online privacy risk to facilitate e-service adoption: the influence of perceived ease of use and corporate credibility
. 24:219-229.
2010
Hispanic vs non-Hispanic response to online self-service tasks: Implications for perceived quality and patronage intentions
. 21:520-529.
2007
Increasing the persuasiveness of a service guarantee: The role of service process evidence
. 15:147-159.
2001
Why do customers switch? The dynamics of satisfaction versus loyalty
. 12:177-194.
1998
Service quality perspectives and satisfaction in private banking
2000
Research
category
BUSINESS
Category
Identifiers
International Standard Serial Number (ISSN)
0887-6045
Other
journal abbreviation
J SERV MARK