INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

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INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING Journal

publication venue for

It pays to pay attention: How firm's and competitor's marketing levers affect investor attention and firm value. 39:227-246. 2022
A meta-analysis of the determinants of organic sales growth. 26:263-275. 2009
The effect of individual learning on competitive decision-making and firm performance. 18:99-117. 2001
A meta-analysis of the determinants of organic sales growth (vol 26, pg 263, 2009) 2010

category

BUSINESS Category

International Standard Serial Number (ISSN)

0167-8116

Electronic International Standard Serial Number (EISSN)

1873-8001

journal abbreviation

INT J RES MARK