Indigenous SMEs and nonmarket strategy: leveraging cultural capital, sustainability and Indigenous diplomacy in international business Article

Sui, Sui, Bull, Jesse. (2026). Indigenous SMEs and nonmarket strategy: leveraging cultural capital, sustainability and Indigenous diplomacy in international business . MULTINATIONAL BUSINESS REVIEW, 34(2), 288-302. 10.1108/MBR-04-2025-0110

International Collaboration

cited authors

  • Sui, Sui; Bull, Jesse

authors

publication date

  • May 25, 2026

published in

keywords

  • Business
  • Business & Economics
  • Cultural capital
  • Indigenous SMEs
  • Indigenous-to-Indigenous trade
  • International business
  • LEGITIMACY
  • LIABILITY
  • Legitimacy
  • Nonmarket strategy
  • Social Sciences
  • Sustainability

Digital Object Identifier (DOI)

publisher

  • EMERALD GROUP PUBLISHING LTD

start page

  • 288

end page

  • 302

volume

  • 34

issue

  • 2