Unraveling Value Capture Strategies from Modular Products: The Case of Automotive Industry
Article
Geleilate, Jose-Mauricio Galli, Parente, Ronaldo C, De Goes, Bruno Barreto. (2016). Unraveling Value Capture Strategies from Modular Products: The Case of Automotive Industry
. BEST PAPERS PROCEEDINGS - FIFTY-FIFTH ANNUAL MEETING OF THE ACADEMY OF MANAGEMENT, 2016(1), 14563. 10.5465/ambpp.2016.14563abstract
Geleilate, Jose-Mauricio Galli, Parente, Ronaldo C, De Goes, Bruno Barreto. (2016). Unraveling Value Capture Strategies from Modular Products: The Case of Automotive Industry
. BEST PAPERS PROCEEDINGS - FIFTY-FIFTH ANNUAL MEETING OF THE ACADEMY OF MANAGEMENT, 2016(1), 14563. 10.5465/ambpp.2016.14563abstract