The Effect of Temporal Orientation on Green Purchase Behavior: Comparing U.S. and Chinese Consumers
Article
Segev, Sigal, Liu, Yu. (2021). The Effect of Temporal Orientation on Green Purchase Behavior: Comparing U.S. and Chinese Consumers
. JOURNAL OF INTERNATIONAL CONSUMER MARKETING, 34(1), 95-109. 10.1080/08961530.2021.1917034
Segev, Sigal, Liu, Yu. (2021). The Effect of Temporal Orientation on Green Purchase Behavior: Comparing U.S. and Chinese Consumers
. JOURNAL OF INTERNATIONAL CONSUMER MARKETING, 34(1), 95-109. 10.1080/08961530.2021.1917034