Hotel review framing and the "law of small numbers"
Article
Cain, Lisa N, Kim, Eun Joo, Tanford, Sarah. (2021). Hotel review framing and the "law of small numbers"
. JOURNAL OF CONSUMER BEHAVIOUR, 20(3), 501-511. 10.1002/cb.1879
Cain, Lisa N, Kim, Eun Joo, Tanford, Sarah. (2021). Hotel review framing and the "law of small numbers"
. JOURNAL OF CONSUMER BEHAVIOUR, 20(3), 501-511. 10.1002/cb.1879