Hotel review framing and the "law of small numbers" Review

Cain, Lisa N, Kim, Eun Joo, Tanford, Sarah. (2021). Hotel review framing and the "law of small numbers" . Journal of Consumer Behaviour, 20(3), 501-511. 10.1002/cb.1879

cited authors

  • Cain, Lisa N; Kim, Eun Joo; Tanford, Sarah

authors

publication date

  • May 1, 2021

published in

keywords

  • Business
  • Business & Economics
  • CREDIBILITY
  • HEURISTICS
  • HOSPITALITY
  • IMPACT
  • INTENTIONS
  • MODERATING ROLE
  • ONLINE REVIEWS
  • PERCEPTIONS
  • PRICE
  • SOCIAL-INFLUENCE
  • Social Sciences

Digital Object Identifier (DOI)

start page

  • 501

end page

  • 511

volume

  • 20

issue

  • 3