INTERNATIONALIZATION OF BRAZILIAN FRANCHISE CHAINS: A COMPARATIVE STUDY Article

de Resende Melo, Pedro Lucas, Borini, Felipe Mendes, Oliveira, Moacir de Miranda et al. INTERNATIONALIZATION OF BRAZILIAN FRANCHISE CHAINS: A COMPARATIVE STUDY . 55(3), 258-272. 10.1590/S0034-759020150303

Open Access International Collaboration

cited authors

  • de Resende Melo, Pedro Lucas; Borini, Felipe Mendes; Oliveira, Moacir de Miranda; Parente, Ronaldo Couto

sustainable development goals

authors

keywords

  • AGENCY THEORY
  • BEHAVIOR
  • Business
  • Business & Economics
  • FIRM GROWTH
  • Franchising
  • Management
  • STRATEGIES
  • SURVIVAL
  • SYSTEMS
  • Social Sciences
  • emerging markets
  • entrepreneurship
  • internationalization
  • small businesses

Digital Object Identifier (DOI)

publisher

  • FUNDACAO GETULIO VARGAS

start page

  • 258

end page

  • 272

volume

  • 55

issue

  • 3