Developments in Marketing Science: Proceedings of the Academy of Marketing Science

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science Journal

publication venue for

MATERIALISM THROUGH A MAGNIFYING GLASS: A COMPREHENSIVE MODEL OF THE ANTECEDENTS AND CONSEQUENCES OF THREE FACETS OF MATERIALISM 2015
UNDERSTANDING BLOGGERS: OPINION LEADERSHIP AND MOTIVATIONS TO USE BLOGS AMONG BLOGGERS AND BLOG READERS 2015

International Standard Serial Number (ISSN)

2363-6173

International Standard Book Number (ISBN) 13

978-3-319-10911-4