A MODEL OF NEW PRODUCT DEVELOPMENT - AN EMPIRICAL-TEST Article

ZIRGER, BJ, MAIDIQUE, MA. (1990). A MODEL OF NEW PRODUCT DEVELOPMENT - AN EMPIRICAL-TEST . MANAGEMENT SCIENCE, 36(7), 867-883. 10.1287/mnsc.36.7.867

keywords

  • Business & Economics
  • Management
  • Operations Research & Management Science
  • Science & Technology
  • Social Sciences
  • Technology

Digital Object Identifier (DOI)

publisher

  • INFORMS

start page

  • 867

end page

  • 883

volume

  • 36

issue

  • 7