Evaluating the potential for micromobility in South Florida through a stated preference survey
Article
Frolich, D, Al Adib Sarker, M, Jin, X. (2024). Evaluating the potential for micromobility in South Florida through a stated preference survey
. 10.1016/j.ijtst.2024.07.010
Frolich, D, Al Adib Sarker, M, Jin, X. (2024). Evaluating the potential for micromobility in South Florida through a stated preference survey
. 10.1016/j.ijtst.2024.07.010
This paper presents a study aimed at evaluating the potential for micromobility in South Florida. The study investigates influential factors motivating users to consider switching to micromobility modes, utilizing a stated preference (SP) approach. The survey collected information on respondents’ socioeconomic and demographic characteristics, current mode of transportation, and various mobility attitudes. Additionally, trip attributes for a recent journey were gathered to construct the SP scenarios. Analyzing the survey data using a mixed logit model revealed significant variables that influence users’ mode choice. The findings indicate that micromobility options are more likely to be adopted by younger, well-educated, and lower-income individuals, particularly students. Positive perceptions towards micromobility modes, alternative modes, and supportive infrastructure (e.g., ample bike lanes and parking facilities) act as key motivators for people to express their willingness to switch to micromobility. Conversely, individuals who prefer vehicle ownership are less inclined to choose micromobility, and perceived reliability of micromobility plays a crucial role in discouraging its adoption. Nevertheless, improving infrastructure support and service design can help counter this effect, especially in offering safe alternatives for congested areas. Moreover, those expressing concerns about environmental impacts are more inclined to consider micromobility, suggesting that emphasizing the environmental benefits could promote greater usage of micromobility services.