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In Advertising, don't Write Copy. Compose a Sonata
Article
Berman, Margo. (1999). In Advertising, don't Write Copy. Compose a Sonata .
3(2), 57-59. 10.1177/109804829900300211
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Berman, Margo. (1999). In Advertising, don't Write Copy. Compose a Sonata .
3(2), 57-59. 10.1177/109804829900300211
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Additional Document Info
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Overview
cited authors
Berman, Margo
authors
Berman, Margo
publication date
November 1, 1999
Research
keywords
35 Commerce, Management, Tourism and Services
3506 Marketing
39 Education
3903 Education Systems
Identifiers
Digital Object Identifier (DOI)
https://doi.org/10.1177/109804829900300211
Additional Document Info
publisher
SAGE Publications
start page
57
end page
59
volume
3
issue
2