Who Boycotts Whom? Marginalization, Company Knowledge, and Strategic Issues Article

Gardberg, Naomi A, Newburry, William. (2013). Who Boycotts Whom? Marginalization, Company Knowledge, and Strategic Issues . BUSINESS & SOCIETY, 52(2), 318-357. 10.1177/0007650309352507

cited authors

  • Gardberg, Naomi A; Newburry, William

authors

publication date

  • June 1, 2013

published in

keywords

  • Business
  • Business & Economics
  • CONSUMER BOYCOTTS
  • ENVIRONMENTAL MOVEMENT
  • GENDER
  • IMPACT
  • INFORMATION
  • MOTIVATIONS
  • PARTICIPATION
  • PERFORMANCE
  • PERSPECTIVE
  • SOCIAL IDENTITY
  • Social Sciences
  • boycott
  • marginalization
  • minority
  • social movement
  • strategic issue

Digital Object Identifier (DOI)

publisher

  • SAGE PUBLICATIONS INC

start page

  • 318

end page

  • 357

volume

  • 52

issue

  • 2