A cross-cultural analysis of ethnocentrism in China, India, and Taiwan
Article
Pereira, A, Hsu, CC, Kundu, S. (2002). A cross-cultural analysis of ethnocentrism in China, India, and Taiwan
. JOURNAL OF INTERNATIONAL CONSUMER MARKETING, 15(1), 77-90. 10.1300/J046v15n01_05
Pereira, A, Hsu, CC, Kundu, S. (2002). A cross-cultural analysis of ethnocentrism in China, India, and Taiwan
. JOURNAL OF INTERNATIONAL CONSUMER MARKETING, 15(1), 77-90. 10.1300/J046v15n01_05