Social Influence on consumer decisions: Motives, modes, and consequences
Article
Wood, W, Hayes, T. (2012). Social Influence on consumer decisions: Motives, modes, and consequences
. JOURNAL OF CONSUMER PSYCHOLOGY, 22(3), 324-328. 10.1016/j.jcps.2012.05.003
Wood, W, Hayes, T. (2012). Social Influence on consumer decisions: Motives, modes, and consequences
. JOURNAL OF CONSUMER PSYCHOLOGY, 22(3), 324-328. 10.1016/j.jcps.2012.05.003