The Varied Influence of Social and Digital Media Channels on Sport Consumption Intentions Article

Trail, Galen T, Dees, Windy, Bang, Hyejin. (2025). The Varied Influence of Social and Digital Media Channels on Sport Consumption Intentions . Journal of Global Sport Management, 10.1080/24704067.2025.2512236

cited authors

  • Trail, Galen T; Dees, Windy; Bang, Hyejin

authors

publication date

  • May 27, 2025

published in

keywords

  • ATTACHMENT
  • ATTITUDE
  • BRAND ASSOCIATIONS
  • Business & Economics
  • CONSTRAINTS
  • FOOTBALL CLUBS
  • Hospitality, Leisure, Sport & Tourism
  • IDENTIFICATION
  • IDENTITY
  • IMPACT
  • MOTIVATORS
  • Management
  • Social Sciences
  • Social Sciences - Other Topics
  • Social and digital media platforms
  • TEAM LOYALTY
  • brand attributes
  • consumption intentions

Digital Object Identifier (DOI)

publisher

  • TAYLOR & FRANCIS LTD