Customers' purchasing intentions for enhanced cleaning services in hotels during COVID-19: establishing price strategies Article

Lu, Lan, Zhao, Jinlin. (2022). Customers' purchasing intentions for enhanced cleaning services in hotels during COVID-19: establishing price strategies . CONSUMER BEHAVIOR IN TOURISM AND HOSPITALITY, 17(2), 232-247. 10.1108/CBTH-04-2021-0105

cited authors

  • Lu, Lan; Zhao, Jinlin

publication date

  • July 27, 2022

keywords

  • CLEANLINESS
  • CONSUMERS
  • COVID-19
  • GREEN HOTEL
  • Hospitality, Leisure, Sport & Tourism
  • Hotel cleanliness
  • Information-motivation-behavioral skills model
  • MOTIVATION
  • OUTBREAK
  • PAY
  • PLANNED BEHAVIOR
  • Price-sensitive measurement
  • Purchase intention
  • RISK
  • Social Sciences
  • Social Sciences - Other Topics

Digital Object Identifier (DOI)

publisher

  • EMERALD GROUP PUBLISHING LTD

start page

  • 232

end page

  • 247

volume

  • 17

issue

  • 2