User-Informed Marketing Versus Standard Description to Drive Demand for Evidence-Based Therapy: A Randomized Controlled Trial Article

Becker, Sara J, Helseth, Sarah A, Tavares, Tonya L et al. (2020). User-Informed Marketing Versus Standard Description to Drive Demand for Evidence-Based Therapy: A Randomized Controlled Trial . AMERICAN PSYCHOLOGIST, 75(8), 1038-1051. 10.1037/amp0000635

Open Access

cited authors

  • Becker, Sara J; Helseth, Sarah A; Tavares, Tonya L; Squires, Daniel D; Clark, Melissa A; Zeithaml, Valarie A; Spirito, Anthony

sustainable development goals

authors

publication date

  • November 1, 2020

published in

keywords

  • ADOLESCENT SUBSTANCE USE
  • ASSOCIATION
  • CONSUMER ENGAGEMENT
  • DISSEMINATION
  • HEALTH
  • IMPLEMENTATION
  • PARENT PREFERENCES
  • Psychology
  • Psychology, Multidisciplinary
  • QUALITY
  • Social Sciences
  • WORKS
  • adolescent
  • direct-to-consumer
  • dissemination
  • marketing
  • user-informed

Digital Object Identifier (DOI)

publisher

  • AMER PSYCHOLOGICAL ASSOC

start page

  • 1038

end page

  • 1051

volume

  • 75

issue

  • 8