Parent Preferences and Experiences With Psychological Treatment: Results From a Direct-to-Consumer Survey Using the Marketing Mix Framework Article

Becker, Sara J, Helseth, Sarah A, Frank, Hannah E et al. (2018). Parent Preferences and Experiences With Psychological Treatment: Results From a Direct-to-Consumer Survey Using the Marketing Mix Framework . Professional Psychology: Research and Practice, 49(2), 167-176. 10.1037/pro0000186

Open Access

cited authors

  • Becker, Sara J; Helseth, Sarah A; Frank, Hannah E; Escobar, Katherine I; Weeks, Brittany J

sustainable development goals

authors

publication date

  • April 1, 2018

published in

keywords

  • ADOLESCENTS
  • CHILDREN
  • DISPARITIES
  • HYPOTHETICAL BIAS
  • MENTAL-HEALTH-CARE
  • Psychology
  • Psychology, Multidisciplinary
  • SUBSTANCE USE DISORDERS
  • Social Sciences
  • TRIAL
  • VALUATION
  • adolescent
  • direct-to-consumer marketing
  • marketing mix
  • mental health
  • substance use

Digital Object Identifier (DOI)

start page

  • 167

end page

  • 176

volume

  • 49

issue

  • 2