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Online Customer Reviews and Product Sales: The Moderating Role of Signal Characteristics
Conference
Wang, Ying, Aguirre-Urreta, Miguel, Song, Jaeki. (2017). Online Customer Reviews and Product Sales: The Moderating Role of Signal Characteristics .
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Wang, Ying, Aguirre-Urreta, Miguel, Song, Jaeki. (2017). Online Customer Reviews and Product Sales: The Moderating Role of Signal Characteristics .
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Overview
Research
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Additional Document Info
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Overview
cited authors
Wang, Ying; Aguirre-Urreta, Miguel; Song, Jaeki
authors
Aguirre-Urreta, Miguel
date/time interval
January 1, 2017 -
publication date
January 1, 2017
Research
keywords
Computer Science
Computer Science, Theory & Methods
Online review
Science & Technology
Technology
information economics
latent Dirichlet allocation
multilevel modeling
signaling theory
Location
Location
MA, Boston
Additional Document Info
Conference
23rd Americas Conference on Information Systems (AMCIS)
publisher
ASSOC INFORMATION SYSTEMS