Factors Influencing Customer Satisfaction or Dissatisfaction in the Restaurant Business Using AnswerTree Methodology Article

Hwang, Jinsoo, Zhao, Jinlin. (2010). Factors Influencing Customer Satisfaction or Dissatisfaction in the Restaurant Business Using AnswerTree Methodology . JOURNAL OF QUALITY ASSURANCE IN HOSPITALITY & TOURISM, 11(2), 93-110. 10.1080/15280081003800355

cited authors

  • Hwang, Jinsoo; Zhao, Jinlin

authors

publication date

  • January 1, 2010

published in

keywords

  • Answer-Tree
  • CHAID
  • Hospitality, Leisure, Sport & Tourism
  • Social Sciences
  • Social Sciences - Other Topics
  • customer satisfaction
  • perceived quality

Digital Object Identifier (DOI)

publisher

  • ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD

start page

  • 93

end page

  • 110

volume

  • 11

issue

  • 2